As part of my Professional Practice module, I completed a report researching my chosen career path and industry. I completed extensive research into Social Media Marketing, its current position and its projected future. I also undertook personal reflection and analysis to determine my suitability for my chosen career path through the means of SWOT and PEST analysis. Finally, I completed interviews with the Creative Brand Manager of Chelsea Peers and the Creative Content Strategist at Trinny London to achieve a thorough insight into the internal workings of the sector.  

​

All written and visual content is by India Clements.